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Media acquisition for lead generation

Channels

  • Media buying
  • Premium partnerships
  • Affiliation
Media buying

Our dedicated and experienced media buyers translate global traffic from Google ads, Social ads network, Native ads network and premium DSPs into the filtered, niche traffic that your brand needs. This secures a lower media acquisition risk for our advertisers, and is less time consuming.

Premium partnerships

Our years of experience and brand reputation grant ArmorAds strategic partnerships with Facebook Ads and Google Ads. Our advertisers benefit from segmented qualified audiences for their advertising campaigns.

Affiliation

Private and exclusive deals with influencers, site owners, bloggers and marketers bring high volumes of traffic and high ROIs for advertisers. We are constantly evaluating the traffic sources to reward our third party affiliates with high payouts and top performing campaigns.

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Technology

  • Lead validation
  • Database
  • Right traffic match
Lead validation

This involves separating non-sales leads from sales leads. Whether it’s a simple typo in an email address or fake submission, our in-house technology helps us understand the real value of marketing efforts and accurately track qualified leads from channels like social media, pay-per-click and affiliation.

Database

We use data and analytics to build our lists and connect faster and more efficiently with prospects. We maintain a lead scoring system based on users interactions, channels of acquisition, interests, demographics, gender and other rules.

Right traffic match

With our automated optimization tools we are able to test different sources of traffic and benchmark landing pages through A/B testing. On top of that, our technology provides the possibility to optimize the traffic by geo, region, device, carrier, OS version and more.

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Acquisition funnels

  • Goals
  • Creative design
Goals

They are a key element to escalate conversions and qualify leads. We create personalized funnels to divide the user’s journey into different stages, from the first moment they encounter the brand to the point where they express high interest in the product. This results in more qualified conversions to our clients.

Creative design

We design dynamic content that adapts to the campaign´s vertical and transitions the user from the source to the sale by making the conversion flow more appealing.

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Business model

We’ve taken over 15 years of performance marketing experience, and analysis of tens of thousands of campaigns to build a robust technological platform that delivers large scale quality traffic.

Years of performance thousand of campaigns

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Our Verticals

We are experts in our key verticals with a firm understanding of the conversion flows, traffic targeting requirements and user engagement KPIs.

Insurance

One of the biggest lead generation niches. Almost everyone is a qualified lead and there is insurance coverage on virtually everything.

Loans

There are loans for a wide variety of purposes (mortgage, business, student, home repair, and auto financing loans). Loan campaigns have low upfront costs which influences people to finalize purchase decisions in a few minutes.

Nutra

These are not prescription drugs and medicines. Health supplements such as diet pills, vitamins, skin care products, brain enhancement, teeth whitening, etc. Nutra offers can be a straight sale or re-bill based.

Education

A profitable lead generation niche due to large margins and constant high demand. In particular, online education continues to grow exponentially.

Energy

Solar energy leads continue to be one of the fastest growing verticals due to government programs, increase of suitable homes for solar panels and rise in traditional non-renewable energy prices.

Why brands choose us

We provide prime results through innovation, creativity and performance.

  • Global audience reach

    Huge audience lists suitable for impressions and ad placements in +220 geos filtered and categorized.

  • Fast and easy set up

    A simple onboarding to set up your campaigns in no time and get clear insights on their performance.

  • Complete targeting options

    Our platform provides possibility to target by geos, region, devices, carriers, OS versions and more.

  • Automated ad optimisation

    Save time and improve efficiency with automated optimization tools developed by engineers and marketers.

  • Landing pages A/B testing

    Run A/B testing of your campaign’s creatives by distributing traffic among different sets of creatives and landers.

  • Anti-fraud protection

    Run your business safely with manual and automatic bot filtering tools developed internally in our firewall.

  • Dedicated support

    Dedicated and experienced account managers, with years of experience in online marketing, to help you reach your ROI goals.

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